For private club management, member satisfaction is the number one priority. Giving members exceptional club experiences—both online and in person—is the ultimate goal.
When it comes to keeping your members satisfied, you need to keep them engaged. But what does member engagement actually mean—and how can management encourage it?
Depending on who you ask, you’ll likely get very different answers. Member engagement is defined differently for every organization, but at its core, it’s essentially a way to measure how members are utilizing your products and services.